In this episode of the Impakt Podcast, we dive deep into the power of Google Ads and how effective Pay-Per-Click (PPC) campaigns can drive rapid results for your business. We discuss the importance of Google PPC, highlighting the ability to achieve quick outcomes, the vast customization options available, and the unmatched exposure your business can gain by being a top result when someone "Googles" relevant terms.
Our team walks you through the entire ad campaign process, from analyzing historical data and conducting thorough keyword research to identifying the right audiences and leveraging geo-targeting strategies. We also cover different Google ad formats, including Search and Performance Max campaigns, and share success stories from our clients, like CanvasMX, Side X Side, and P3 Carbon, where we achieved incredible ROAS—up to 30X in some cases!
For those looking to boost their Google Ads performance, be sure to check out our blog articles on5 Ways to Improve Your Google Conversion Rates Now,Keyword Match Types in Google Ads, andGoogle Bidding Strategy Basics.
thinkimpakt.com